By all accounts Valley Gives was an overwhelming success. In total, Valley Gives Day events of 2012, 2013, and 2014 have helped 559 local nonprofits raise nearly $5.9 million from more than 24,400 generous donors, many of whom gave online for the first time.
After we were done celebrating the results of the 2014 Valley Gives Day, the Community Foundation began evaluating results, nonprofit and donor surveys, and in-person listening sessions held immediately after Valley Gives 2013 and 2014.
Here are some highlights of what we learned:
Want to learn more?
Helping nonprofits going forward
Valley Gives was designed to encourage generosity and build enhanced nonprofit capacity in the use of social media and fundraising. The Foundation is committed to continuing to support nonprofits in this way in the future. The Foundation will be hosting another Valley Gives Day in spring 2016. Prior to doing that, however, we will invite nonprofits to meet with us and help us learn more about the kinds of support Pioneer Valley nonprofits need and want most.
In addition to hosting Valley Gives Day in spring 2016, we will consider options to support nonprofits year-end 2015 fundraising efforts. This includes the possibility of providing some kind of support/assistance to help nonprofits that want to participate in #GivingTuesday, a global day dedicated to giving back, which will be held this year on Tuesday, Dec. 1, 2015. The exact nature of help the Community Foundation might provide will be based on what we learn through a series of feedback opportunities and community conversations to be held in spring 2015.
Community Foundation of Western Massachusetts